Questions about hiring a marketing agency in San Diego

No. Marketing Company San Diego is an independent referral service, not a marketing agency. When you send the form, your details go to an independent marketing agency that prepares any proposal and does any work.

No. Sending the form is free and you never have to hire anyone. Any price for custom work comes from the agency in its proposal.

Use the questions Google lists on its ‘Do you need an SEO?’ page: ask for examples of previous work, whether they follow the Google Search Essentials, what results they expect and in what timeframe, how they measure success, their experience in your industry and city, and whether they will share every change they make to your site.

It works on your website and content so Google can crawl and understand it and so it answers what your customers search for: technical fixes, better and new pages, local search, honest link building and reporting.

For custom work, only an agency that has looked at your site can scope it and set a price. The agency this site works with also sells two monthly SEO plans at set prices, shown on the pricing page. What moves the cost is how much needs fixing, how many pages need writing, how competitive your searches are and how often the agency reports. Ask for each part to be priced separately.

Nobody can promise it. Google says no one can promise the top ranking on Google, and that if an SEO promises first place in search results, you should find someone else.

No. Google says it costs no money to appear in its search results and that it does not accept payment to crawl a site more often or rank it higher. Google Ads and Local Services Ads are separate, paid products.

Google’s published guidance says its ranking systems are designed to prioritize helpful, reliable information created to benefit people. Its advice to site owners is the same: useful pages on a sound website.

Google says local results are mainly based on relevance, distance and popularity, and that there is no way to request or pay for a better local ranking. Keep your Google Business Profile complete and accurate and earn genuine reviews.

No. Google lets a business that serves customers at its address and also travels to them enter both its address and its service area. Keep your address and add your service areas.

No. Google’s Maps policy does not allow incentives such as payment, discounts or free goods in exchange for posting any review, and the FTC bars incentives conditioned on a positive or negative review.

A business that plans and runs online marketing for other businesses: search, Google Business Profile, paid ads, social media, email and websites. See digital marketing agency San Diego.

You set a daily budget for each campaign and can change it at any time. Your actual cost per click is often less, sometimes much less, than your maximum bid. Ad spend is separate from any agency fee.

A Google ad unit for service businesses, shown prominently in search results in the areas you choose. Leads come in as calls and messages and you pay only for leads related to your business. Eligibility depends on your trade and area.

It depends on the number of pages, who writes them, custom design or a ready-made theme, features such as booking or payments, and what care is included after launch. Ask designers to price those parts separately.

You. Keep the domain, hosting, website login, Google Business Profile, ad accounts and analytics in your business’s name, and give the agency access to work in them.

Yes. The FTC says payment, free product or other material connections must be disclosed clearly and conspicuously, in the post itself, not only in the comments or behind a link.

It should not. The FTC’s rule on consumer reviews bans buying or selling fake indicators of social media influence, such as fake followers, views or likes, for a commercial purpose.

The City Treasurer says all businesses operating in the City of San Diego must obtain a Business Tax Certificate, including home-based businesses, self-employed persons and independent contractors. Other cities in the county have their own rules.

No. Carlsbad, Oceanside and Escondido are separate cities in San Diego County. See the North County page.